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26 Jan '15, 7pm

BMW i3 Will Appear In Super Bowl Ad

BMW i3 Will Appear In Super Bowl Ad

Sales of the i3 have been strong since its U.S. debut last summer, and for the year BMW managed to move nearly 18,000 i3 and i8 plug-in cars across the world. This includes about 6,000 i3s and another 555 i8s in America, with the remainder spread out across Germany and the rest of BMW’s markets. This actually means that besides Tesla, BMW sells more plug-in vehicles as a percentage of its total sales than any other manufacturer. It’s also worth noting that this is BMW’s first Super Bowl ad in four years, so it speaks volumes that they’ve chosen to highlight the i3 above any other model in its lineup this year.

Full article: http://gas2.org/2015/01/26/bmw-i3-will-appear-super-bowl-ad/

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