27 May '14, 3pm

Men, women drive and enjoy their EVs differently

That bad habit some men have of seeing how far they can go when the "empty" fuel light is on? Many challenge their electric vehicles in the same way. Some things don't change. Men and women approach driving plug-in vehicles differently, according to a report by the UC Davis Institute of Transportation Studies. Researchers interviewed early adopters of vehicles such as the Nissan Leaf and Tesla Model S in 2011 and 2012. One of the findings in the 18-page study was that women appreciated the practicality of paying a fraction of the refueling costs compared to gasoline, while men were likely to approach the practice as a research and development opportunity. The study participants were all in California (Los Angeles and San Diego), which makes sense given the focus at the time. The researchers found that the men involved in the study often explored just how far they could go ...

Full article: http://green.autoblog.com/2014/05/27/men-women-drive-and-...

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