26 Aug '13, 9pm

Chevrolet Volt Marketer Responds To Tesla’s Slight

Chevrolet Volt Marketer Responds To Tesla’s Slight

Elon Musk is a charismatic and creative billionaire who one Car&Driver editorialist says “needs a muzzle,” but Musk has a vision, often says what he believes, and this includes a crack against Chevrolet’s Volt, which he called an “amphibian.” The CEO of Tesla Motors offered this unflattering portrayal to Bloomberg , and to give fair response time, Bloomberg got Chevrolet Volt Marketing Product Manager Darin Gesse to counter Musk’s view that the Volt is “OK, but not great.” (We’ll first show you the Musk comment video, then the subsequent clip from Chevy’s marketer so you can see for yourself). Notwithstanding the fact that the Volt has an overloaded trophy case , including Motor Trend naming GM’s “moon shot” its 2011 Car of the Year award, the Chevy marketer given the task of representing the Volt this week did a less than stellar job in rebutting Musk’s pointed observatio...

Full article: http://www.hybridcars.com/chevy-volt-marketer-responds-we...

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