16 May '11, 3pm

Puma Releases Initial Results from First-Ever Environmental Profit & Loss Statement

French Sports and Lifestyle brand Puma released initial results from its groundbreaking effort to develop an Environmental Profit & Loss (EP&L) statement. The first-of-it-kind accounting establishes an economic valuation of EUR 94.4 million for the environmental impacts caused by its greenhouse gas (GHG) emissions and water consumption. The direct ecological impact of Puma's operations translates to the equivalent of EUR 7.2 million of the overall impact valuation, Puma says. An additional EUR 87.2 million falls upon four tiers along the supply chain. By putting a monetary value on the environmental impacts, PUMA is preparing for potential future legislation such as disclosure requirements. These costs also will serve as a metric for the company when aiming to mitigate the footprint of operations and all supply chain levels. Puma says it intends to include further environm...

Full article: http://www.sustainablebusiness.com/index.cfm/go/news.disp...

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