That’s a good question, and one personal to many vegans. I’m OK with chocolate produced in the same factory as non-vegan chocolate, as long as the bar I’m buying doesn’t contain animal ingredients in the recipe. I guess it depends on your reasons for going vegan and how strict you want to be. Rather than punish Endangered Species Chocolate for being unable to afford a separate, vegan facility, I’d prefer to reward them for creating so many vegan chocolate bars, but other vegans are not OK with that. For me, it’s about voting with my wallet and supporting companies that produce vegan foods, but if your goal is to completely cut out any trace of animal products, you’d want to avoid chocolate with that kind of labeling. I hope this helps! I almost feel like it raises more questions than it answers!