13 May '11, 8am

Digital Fitness Games Have a Financial and Social ROI

Digital Fitness Games Have a Financial and Social ROI

Now two decades later, we enter a whole new era of fitness gaming, digital fitness. Games like YourselfFitness were first introduced on the Xbox and PlayStation, giving users a digital trainer in their very own living rooms. The Nintendo Wii opened opportunities for a slew of interactive fitness games (ie. Wii Fit, EA Active). What’s Happening Now But more recently we see a huge leap in the digital fitness gaming world with the introduction of 3D motion tracking. First launched by Microsoft’s Kinect (November 2010) – 3D motion tracking has leveraged the new era of game experience. Forget the controller (wireless or not) the body is now the controller. With a simple, intuitive interface, users use their hands/body to ‘motion’ their moves captured by a 3D camera. Games like Biggest Loser and EA Active 2 are utilizing this platform to bring users closer to their fitness goals.

Full article: http://www.triplepundit.com/2011/05/digital-fitness-games...

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