02 Sep '12, 5am

#WTF: Indian company tries empowering women with vagina-tightening gel

#WTF: Indian company tries empowering women with vagina-tightening gel

Forget education and throw out access to birth control — one Indian company says it has found the answer to female empowerment: a vagina tightening gel. The product, called 18 Again, launched on August 7. The makers, Mumbai-based pharmaceutical company Ultratech, have drawn significant criticism for boasting that 18 Again is a “femininity restoring” and “empowerment” product. With each jar selling at Rs. 2,439, or around $43, the company has invested serious money in its marketing campaign and is looking for serious returns. There’s even a Bollywood-style commercial to go with it. Take a look: So what exactly is the idea behind 18 Again? Over to the product’s FAQ : 18 Again is a result of years of research and development done by our scientists. 18 Again addresses intimate feminine concerns of women. It helps in the rejuvenation of the vagina by tightening it in a natural ...

Full article: http://www.care2.com/causes/ladies-is-a-tight-vagina-real...

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