However, I wouldn't expect this bendable technology to take over the smart phone industry very quickly. We're more used to touch screen than trying to flex our texts. It's more intuitive to use touch screen for all the functions we demand from our smart phones, rather than memorizing a catalog of bend movements. Plus, Vertegaal states that it would take hundreds of millions of dollars in research and development to see this concept brought to market. Yet, the possibility of electronics being flexible is very exciting, because it makes them possibly that much more durable. With it being so light and flexible, the possibility of breaking it by dropping it or other abuse is less likely. There are no buttons to bust, no screens to crack... it's a klutz's dream come true.