22 Mar '12, 3pm

The White House’s secret plan to make American households more energy-efficient

In the spirit of keeping a positive, bright outlook on life and politics (ha), we’re going to ignore for the moment the Obama administration’s embrace of the Cushing-to-Texas branch of Keystone XL. Instead, let’s talk about another announcement the White House made today, this one about how they’re going to convince Americans to use less energy. Back in January, the White House launched a program called Green Button. It’s an “industry-led” program in which utilities make energy-use data available in standard formats. This means a couple of things: 1) It’s easier for people to access information about their household’s energy consumption and 2) it’s easier for software developers to design applications that will help people understand energy use. The big news the White House wants to share today is that the number of households that will have access to this sort of data wil...

Full article: http://grist.org/list/the-white-houses-secret-plan-to-mak...

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