20 Mar '12, 10am

3 ways IT can support greener behaviors

3 ways IT can support greener behaviors

How do we change people's behavior to reduce GHG emissions? A group of us sat around an oak rectory table in a former monastery which now serves as the headquarters for Garrison Institute , our host for the "Climate Mind and Behavior" symposium. A monastery reverberated as the right setting for contemplating more righteous behavior. The purpose of the symposium was to share academic research and real-world projects on how to best shift behavior using social and behavioral sciences. As the lone IT professional, my goal was to contribute on ways that technology could support behavioral programs. Why Is Changing Behavior Critical "Behavioral approaches," explained Dr. Karen Ehrhardt-Martinez, director of Climate Mind and Behavior at Garrison Institute, "offer the promise of large, rapid and relatively inexpensive means of reducing carbon emissions." There are case studies whe...

Full article: http://www.greenbiz.com/blog/2012/03/20/3-ways-it-can-sup...

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