19 Jan '12, 1pm

Sustainable

Sustainable

This article is part of a series of excerpts from the fifth annual State of Green Business Report , looking at trends in corporate sustainability. Download the free report from GreenBiz.com, and see all of our trends here . Also, be sure to register for a free webcast taking place on Tuesday, February 7: The State of Green Busines 2012 - The Good News and Bad is hosted by Joel Makower and dives in to all the findings of the report. Click here to register . The years-long conversation about reducing consumption by getting consumers and others to buy fewer, more durable goods is gaining attention -- albeit still in small, tentative ways. While there's not yet any sustainable consumption bandwagon, the companies and executives talking the talk are appearing downright mainstream. Last year heard some corporate voices that could signal a new approach to curbing consumers' all-c...

Full article: http://www.greenbiz.com/blog/2012/01/19/sustainable-consu...

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