30 Dec '11, 1pm

What Will Be the Biggest Driver for Corporate Sustainability in 2012?

What Will Be the Biggest Driver for Corporate Sustainability in 2012?

With 2011 coming to a close and 2012 just around the corner, GreenBiz asked executives from a range of companies and organizations to reflect on the past year and look at what lies ahead. They obliged by telling us about their accomplishments , goals , their thoughts about what will drive sustainability in 2012 and how they and their firms can do better in the coming year. Here's what they said when we asked: What will be the biggest driver for corporate sustainability in 2012? Bart Alexander, Chief Corporate Responsibility Officer, Molson Coors No. 1: Our own people. In our annual employee survey, almost nine out of 10 employees believe that we are environmentally responsible and responsible in the community. And these beliefs are one of the top drivers of their engagement. Our employees reflect the wider community: Consumers care about the company behind the brand. No. 2...

Full article: http://www.greenbiz.com/blog/2011/12/30/what-do-you-think...

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