25 Dec '11, 8pm

Greenwash Of The Week: Sustainable Brands 2010. #green

Thanks so much for providing visibility to the fruits of my personal passion, and that of our team at Sustainable Life Media who produce the Sustainable Brands Conference. I noted from your mission statement that your goal is to “encourage people to be better humans through working to clean up the environment, being active in political issues and being more aware of one’s life and surroundings.” You go on to state: “There are so many ways that we can all contribute to our existence here on Earth, and I found over time that mine was talking about environmentalism and sustainability issues with people who might only be just getting interested in “going green.” And that you “wanted The Good Human to be a place where people could learn about these types of things without being made to feel guilty or like they were not doing enough.” We share this goal 100%, David. ...

Full article: http://www.thegoodhuman.com/2010/05/05/greenwash-of-the-w...

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