22 Dec '11, 12pm

This is excellent: phony oil advertising campaign rumbled by activists in the US

Recently, Greenpeace got a rare look behind the curtain at how big oil stages citizen support for huge oil companies, when activists got inside a TV commercial shoot in Washington DC. The American Petroleum Institute (API) and their PR firm Edelman were filming a new series of TV commercials, which we learned API plans to air nationally on CNN starting in January. The ads, aimed at the 2012 presidential elections, will aim to demonstrate authentic citizen support for the oil industry's agenda. We disrupted API's astroturf commercial plans by not following instructions and going off script, declaring support for a clean energy future and demanding an end to political interference by the oil industry's lobbyists and PR firms. Activists were led through the wardrobe and make-up process, approved for looks by representatives from API and Edelman Blue Advertising, before waitin...

Full article: http://www.greenpeace.org.uk/blog/climate/phony-oil-adver...

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