18 Dec '11, 6pm

MT @CSIsocialimpact: 59% of consumers make ethical purchasing choices #GlobeScan research reveals #csr #sustainability

MT @CSIsocialimpact: 59% of consumers make ethical purchasing choices #GlobeScan research reveals #csr #sustainability

Fairtrade’s continued success, combating atrocities in Uganda and dealing with HIV using social media Fairtrade to the fore Despite a gloomy global economic outlook, consumers are increasingly putting their money where their hearts are, according to a new survey of 17,000 consumers in 24 countries for Fairtrade International , led by research consultancy GlobeScan . Of those surveyed, 59% felt their purchases had the power to make a real, on-the-ground difference. And shoppers are putting their money where their mouths are, with $5.9bn spent on Fairtrade certified products in 2010 (an increase of 28% since 2008). Countries that saw the greatest rises in Fairtrade purchases include the Czech Republic, with an impressive near-400% boost since 2008, South Africa (315% ) and Australia and New Zealand (250% ). In the UK, Fairtrade’s largest market, consumers bought 47% more Fai...

Full article: http://www.ethicalcorp.com/supply-chains/ngowatch-decembe...

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