17 Dec '11, 2pm

Good Vibes' Ecorotic Ratings Provide a Green Index for Sex Toys

Good Vibes' Ecorotic Ratings Provide a Green Index for Sex Toys

With so many companies trying to shed more light on the contents of their products, from building materials to children's toys, it should be no surprise that the efforts also extend to adult toys. San Francisco-based Good Vibrations , a purveyor of adult toys since 1977, now has an Ecorotic Rating System for its line of sex toys, aids and accessories whose contents and packaging are easier on the environment. It's part of an initiative Good Vibes calls Sustainable Sex. At GreenBiz, we try to closely follow the development of green checks and balances for supply chain transparency and product content. Frankly, we're a little embarrassed that we weren't on top of this one -- especially when we told you about the green business certification of another adult toy company and its creation of a novel recycling stream . We found mention of the Good Vibes rating system amid a delu...

Full article: http://www.greenbiz.com/blog/2011/12/17/good-vibes-ecorot...

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