16 Dec '11, 5pm

Sustainable by Design? Lessons in Circularity from Seventh Generation

The CSR 2.0 principle of circularity has roots in life cycle assessment, cleaner production, sustainable consumption and cradle to cradle concepts. In The Age of Responsibility , I explore various well-known multinational examples, from Interface ’s carpets and Nike ’s Considered Design shoes to Coca-Cola ’s water neutral initiative and Tesco ’s carbon neutral programme. But there are also smaller, more nimble companies, like Seventh Generation , that are able to go much further, much faster. What can we learn from these companies that are intentionally sustainable ‘by design’? Seventh Generation, an American household cleaning products business started more than 20 years ago by Jeffrey Hollender, took inspiration for its name and philosophy from the Iroquois Confederacy (a council of Native American Indian tribes), which included the admonition that ‘in our every delibera...

Full article: http://www.csrwire.com/blog/posts/245-sustainable-by-desi...

Tweets

Blawg Flash: Generation Wh(Y)

Blawg Flash: Generation Wh(Y)

loyarburok.com 17 Dec '11, 12pm

But you know why we should care even more than anybody else? Because policy decisions affect us more than many other segme...

Choosing Sustainable Beverages

Choosing Sustainable Beverages

eatdrinkbetter.com 17 Dec '11, 9am

Many times, you are getting a purified version of the very tap water you are trying to avoid. You are spending money on so...

Malaysia's new approaches to sustainable develo...

1malaysia.com.my 16 Dec '11, 11am

His Excellency Mr Patrick Manning Prime Minister of Trinidad and Tobago Mr. Paul Skinner, Chairman Commonwealth Business C...

Learn why cities are more sustainable with the help of #Autodesk & about the #TEDPrize on @TriplePundit:

Learn why cities are more sustainable with the ...

triplepundit.com 16 Dec '11, 2pm

primary sponsor of the CDPCities Program and consulted on the creation of the project’s first questionnaire, which 43 of t...

America must not back down on sustainable energy via @grist

America must not back down on sustainable energ...

grist.org 16 Dec '11, 7pm

Clockwise from top left: Sens. John Kerry, Sheldon Whitehouse, Barbara Boxer, and Bernie Sanders. If you read just the hea...

One thing you MUST try in 2012: Force your arms...

golfdigest.com 22 Dec '11, 5pm

, the breakout star -- along with Keegan Bradley -- of 2011, has been using a belly putter since his freshman year at Wake...

Survey of future/current homeowners focused more on #sustainable living than ever before via @ecohomemagazine

Survey of future/current homeowners focused mor...

ecohomemagazine.com 19 Dec '11, 7pm

A new survey of future and current homeowners has found that the American dream is alive and well, and focused more on sus...

Collection 70 Launched!

thedesignclosets.com 19 Dec '11, 12pm

Please kindly send an email to [email protected] , if you are interested in any of the items. Remember to state the c...

The Five Marketing Lessons That Took Me a Long Time to Learn

The Five Marketing Lessons That Took Me a Long ...

seomoz.org 20 Dec '11, 6am

Simple – A successful product will take the guesswork out of how it satisfies a customer’s problems. Febreeze , for exampl...

@edcmagazine: New Info Curriculum Embodied in B...

edcmag.com 15 Dec '11, 6pm

Goody Clancy, a multi-disciplinary firm of architects, preservationists, planners and urban designers focused on the desig...

Lol wtf, total rip off.

Lol wtf, total rip off.

ebay.com.sg 19 Dec '11, 12pm

- items may be subject to customs processing depending on the item's declared value. Sellers set the item's declared value...

米Electronic Design 誌の2011 Best Electronic Desig...

electronicdesign.com 19 Dec '11, 3am

The Best Electronic Design awards are segmented into editorial “beats” as well as vertical markets, such as industrial and...