15 Dec '11, 7pm

Kraft's Full Eco-Footprint Shows Agriculture's Impacts

Kraft's Full Eco-Footprint Shows Agriculture's Impacts

Kraft Foods is a huge company with an equally large environmental footprint. As a food and beverage firm, it's not surprising that its biggest environmental impacts come from growing the raw materials that go into its portfolio of products, including Chips Ahoy, Boca, Triscuits and, of course, Macaroni and Cheese. That's the top-line finding from a company initiative to map Kraft's carbon, water and land impacts. Kraft today released the findings, which were verified by World Wildlife Fund and the University of Minnesota's Institute on the Environment. Agriculture accounts for nearly 60 percent of Kraft's total carbon footprint, more than 80 percent of its land impacts and 70 percent of its water footprint. Manufacturing accounts for just a small slice, including 10 percent of Kraft's water footprint, and a negligible contribution to the company's land impacts. Agriculture...

Full article: http://www.greenbiz.com/blog/2011/12/15/krafts-full-eco-f...

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