30 Nov '11, 3pm

Why Is a Fast Food Giant Suing a Pro-Kale T-Shirt Artist?

Why Is a Fast Food Giant Suing a Pro-Kale T-Shirt Artist?

Bo Muller-Moore /Video screen capture You wouldn't think that an artist hand-making t-shirts that promote organic produce out of his garage and a fast food giant would be fighting over a advertising slogan. Chick-fil-A , the "quick-service" restaurant with more than $3.5 billion in revenues in 2010 has taken legal action to stop Bo Muller-Moore from trademarking the phrase "Eat More Kale," claiming it infringes on their trademarked slogan, "Eat Mor Chikin." It's odd that such a minor operation could ruffle the feathers of a nation-wide business, but in a letter, a Chick-fil-A lawyer argued that the pro-kale message “is likely to cause confusion of the public and dilutes the distinctiveness of Chick-fil-A’s intellectual property and diminishes its value.” © Chick-fil-A I agree that the "Eat More Kale" shirts may well diminish the value of the chicken giant, but because peop...

Full article: http://www.treehugger.com/corporate-responsibility/why-fa...

Tweets

Chicken chases its kale: Chik-fil-A attacks artist over leafy-green slogan

Chicken chases its kale: Chik-fil-A attacks art...

grist.org 29 Nov '11, 11pm

Photo: Ellen K For all of you poor souls who can't tell kale and chicken apart (lord knows it can be difficult), your trou...

$12.70

$12.70

jobandshop.com 02 Dec '11, 2am

Size : Free Size Bust:80-94cm shoulder width:36cm Length:60cm Material:knitting cotton Inner:no belt:no  Weight 200g  Or...

$14.00

$14.00

jobandshop.com 04 Dec '11, 9am

Size : Free Size Bust:86cm shoulder width:37cm sleeve length:30cm Length:77cm Material:lace+terylene cotton Inner:no belt:...

German Autobahn to be Covered with Giant Public Park

German Autobahn to be Covered with Giant Public...

treehugger.com 30 Nov '11, 4pm

Germany's longest motorway is about to get one huge make-over; it will soon become a giant public park. When it is all sai...

Nice! Vermont Governor joins the fight against @ChickFilA for Attacking 'Eat More Kale' artist.

Nice! Vermont Governor joins the fight against ...

treehugger.com 06 Dec '11, 2pm

How hard is it for corporations to understand that when they do something that is overwhelmingly evil corporation-y, the p...

This my breakfast every morning when I’m home:

This my breakfast every morning when I’m home:

michellephan.com 08 Dec '11, 9pm

I don't really like eating breakfast, but when I am forced to eat it, I like to make it good. I REALLLLLLY dislike eating ...

#COMPETITION #WIN a birdy or labrador t-shirt from @TheLPHProject on @daisygreenmag

#COMPETITION #WIN a birdy or labrador t-shirt f...

daisygreenmagazine.co.uk 29 Nov '11, 10am

The Love, Peace and Harmony Project is a design company that makes fashion conscious t-shirts and sweaters. Their designs ...