20 Oct '11, 12pm

4 Ways Timberland Will Halve Its Carbon Footprint by 2015

4 Ways Timberland Will Halve Its Carbon Footprint by 2015

Just a few weeks ago, we brought you the news about how Timberland 's carbon footprint inched up 11 percent last quarter. That turned out to be a bit of a surprise for the outdoor retailer. Armed with this information, Timberland will focus on keeping its emissions flat for the remainder of the year, a period during which it expects its business to continue growing. At the same time, the company plans to keep its eye on another goal in the distance: halving its carbon footprint by 2015. You may recall that Timberland initially set a goal to reduce its 2006 emissions by 50 percent by 2010. It came up short with a still-impressive 38 percent drop. With plans to expand its business, Timberland shifted the 50 percent target to 2015 . With its emissions seemingly on the rise, I spoke with Timberland's Beth Holzman to learn more about the company's climate strategy and how it wo...

Full article: http://www.greenbiz.com/blog/2011/10/20/4-ways-timberland...

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