19 Oct '11, 6pm

“World’s largest beef company breaks commitment on avoiding #Amazon #deforestation”, via @mongabay:

“World’s largest beef company breaks commitment on avoiding #Amazon #deforestation”, via @mongabay:

World's largest beef company breaks commitment on avoiding Amazon deforestation mongabay.com October 19, 2011 In a campaign launched in Italy on Wednesday, Greenpeace accused Brazilian beef giant JBS-Friboi of breaking its commitment to exclude cattle connected with illegal deforestation and slave labor from its supply chain. Greenpeace says it has uncovered evidence of JBS breaking its 2009 commitment on responsible cattle sourcing. The agreement signed by JBS commits it to avoid buying cattle from properties that have been blacklisted by the Labor Ministry, embargoed by Brazil's environmental protection agency IBAMA, or are situated within indigenous territories. Greenpeace says the discovery "demonstrates weaknesses in the supply chain for responsible leather and meat products." "Consumers buying products originating from JBS’ supply chain cannot be assured their produc...

Full article: http://news.mongabay.com/2011/1019-jbs_broken_promises.html

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