19 Oct '11, 12pm

The 7 Keys to Low-Carbon Business Innovation

The 7 Keys to Low-Carbon Business Innovation

The 7 Keys to Low-Carbon Innovation 1. Manage policy uncertainty by integrating existing and likely future policies into innovation strategies. 2. Set a clear direction with a firm commitment from company leaders. 3. Focus on multidimensional customer value propositions. For example, low-carbon innovations that not only reduce carbon emissions, but also result in lower operating costs, greater flexibility and other competitive advantages. 4. Create new business models. This is often more important than technical inventions, the report said, because the success of new technology or services depends on a company's ability to re-engineer its business model to launch and support the innovation. 5. Organize or reorganize critical business relationships inside and outside established networks -- a task called "nexus work." 6. Craft robust and resilient innovation strategies. Giv...

Full article: http://www.greenbiz.com/blog/2011/10/18/how-hp-daimler-jc...

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