17 Apr '18, 10am

White Castle becomes first fast food chain to serve plant-based Impossible Burger

White Castle becomes first fast food chain to serve plant-based Impossible Burger

When I wrote about my local gastro-pub/grass-fed burger joint serving the plant-based Impossible Burger , I kind of assumed we'd be seeing a broader roll out in the not too distant future. And given that McDonalds is serving vegan burgers and Sonic is going the part-beef, part-mushroom route , I figured it wouldn't be too long before a major fast food chain started doing, ahem, the Impossible. And now we've reached that point. Specifically, White Castle—home of the original slider—is aiming to lure vegetarians and flexitarians alike with a slider made from Impossible Foods' burger mix. According to Grub Street , the initial launch covers 140 restaurants around New York, New Jersey and Chicago, but I wouldn't be shocked to see it spread further from there. White Castle is certainly going all out on promotion, if the launch party is anything to go by. Hannah Goldfield of the...

Full article: https://www.treehugger.com/green-food/white-castle-become...

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