20 Sep '17, 11am

Google's search for business value in circular cities

Today, at VERGE 17, Google and the Ellen MacArthur Foundation are launching a report on Cities in the Circular Economy: The Role of Digital Technology . It’s part of an ongoing exploration both organizations have been undergoing for the past two years on how to harness the flow of energy and materials in the urban environment. “At the heart of creativity, innovation and growth, urban environments could become hotbeds of circular economy activity, enabling closed loops of biological nutrients and the recirculation of durable materials,” write Ashima Sukhdev and Julia Vol of the Ellen MacArthur Foundation (EMF), co-authors with Kate Brandt and Robin Yeoman of Google. The paper is a reflection of a burgeoning movement of “circular cities” — municipalities that have committed to a range of energy, waste, food, buildings and other initiatives that aim to keep materials flowing ...

Full article: https://www.greenbiz.com/article/googles-search-business-...

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