31 Aug '17, 4pm

via @letsrecycle

via @letsrecycle

The Circular Economy is a Big Idea, but is it all that it is cracked up to be? G ev Eduljee, external affairs director at Suez Recycling and Recovery UK, gives his perspective on the hype surrounding the Circular Economy. Big Ideas tend to trace a similar life cycle – great excitement leading to an avalanche of high-level studies making Big Claims, followed by a flurry of policymaking activity building on said studies. Then, a period of introspection. Is the Big Idea all it is cracked up to be? Are the claims overblown? Are the benefits as easy to realise as some suggest? Dr Gev Eduljee Claims The Big Idea of the circular economy is no exception. Although not particularly new (commentators often hark back to the war years, when re-purposing and frugality were the norm) it has been touted as a win-win for both business and the environment. Some Big Claims have been made – n...

Full article: http://www.letsrecycle.com/news/latest-news/circular-econ...

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