23 Mar '15, 10pm

The North Face Aims to Improve Sustainability, Animal Welfare

has long been a household name in responsible and durable outdoor wear that appeals to the masses – from urban winter wear to hardcore extreme sports gear – with an impressive commitment to cruelty-free design for which they won the PETA award last year . The brand keeps going from strength to strength in terms of sustainable initiatives and have incorporated green design, local production and ethically-sourced materials into many elements of their work. Their focus on apparel has now been joined by bedding: as pioneers of the the Responsible Down Standard the brand are committed to the humane treatment of animals in textile production. Ecouterre enjoyed a compelling interview with Director of Sustainability Adam Mott, who dished the dirt on the potential and challenges for local production, collaborations with environmental non-profits, and the impact of their

Full article: http://www.ecouterre.com/the-north-face-aims-to-improve-s...

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