29 Dec '11, 9pm
Is the launch of a Sustainable Apparel Coalition (with members like Gap and Walmart) 2011's biggest fashion milestone?
A consortium of manufacturing and retail giants, non-governmental organizations, academic experts, and the U.S. Environmental Protection Agency are banding together to reduce the social and environmental impacts of apparel and footwear products sold worldwide. The Sustainable Apparel Coalition , announced today, comprises bold-face names such as Adidas , Esprit, Gap , H&M , Levi Strauss , Nike , Marks & Spencer, Patagonia , Timberland , Target , and Walmart . Altruism aside, the organization seeks to address the industry’s sustainability challenges as both a “business imperative and an opportunity,” according to a press release.