28 Jan '14, 10pm
Score another one for Team Planet. Burberry announced on Tuesday its decision to eliminate all releases of hazardous chemicals throughout its global supply chain products by 2020. The luxury house’s move comes after two weeks of vociferous campaigning—from a three-day “social media storm” on Twitter and Facebook to live demonstrations outside stores in Beijing, Jakarta, the Netherlands, and Mexico—by Greenpeace’s “Detox” initiative . The news also follows recent Greenpeace investigations that revealed the presence of toxic hormone-disrupting substances in an alarming number of children’s clothing and footwear products, including a metallic purple shirt modeled by David and Victoria Beckham’s 11-year-old son, Romeo, in Burberry’s Spring 2013 campaign.