27 Jan '14, 4pm

Trailer for Chipotle's Anti-Factory Farming Series 'Farmed and Dangerous' Arrives | #TV #animals

Trailer for Chipotle's Anti-Factory Farming Series 'Farmed and Dangerous' Arrives | #TV #animals

“Farmed and Dangerous” satirizes the lengths to which corporate agribusiness and its image-makers go to create a positive image of industrial agriculture. The first season focuses on the introduction of PetroPellet®, a new petroleum-based animal feed created by fictional industrial giant Animoil®. PetroPellet promises to reduce industrial agriculture’s dependence on oil by eliminating the need to grow, irrigate, fertilize and transport the vast amount of feed needed to raise livestock on factory farms. Before its new feed formula can forever reshape industrial agriculture, Animoil’s plans go awry when a revealing security video goes viral sending Animoil and their spin master, Buck Marshall (Ray Wise – “Twin Peaks,” “Mad Men,” “24”) of the Industrial Food Image Bureau (IFIB), into damage control mode.

Full article: http://www.ecorazzi.com/2014/01/27/trailer-for-chipotles-...

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