28 Mar '17, 12pm

Soon, 'electric-car range will no longer be a factor,' BMW chief says

Stephen Edelstein Mar 28, 2017 2017 BMW i3 Enlarge Photo Among German luxury brands, BMW was the first to show significant interest in electric cars. It launched its "i" sub-brand in Europe in 2013, and its plans have evolved to include adding all-electric powertrains to models within the main BMW brand in future. That is part of an effort to grow sales of electric cars and plug-in hybrids significantly this year. DON'T MISS: 2018 BMW i3 preview (including battery rumors) These ambitious plans are buoyed by optimistic views among the company's executives, it seems. "Soon, range will no longer be a differentiating factor" among electric cars, BMW CEO Harald Krüger said in a speech during a recent shareholder meeting. "We are already concentrating on achieving an optimum balance between all relevant features: safety, range, and duration and life of the battery," he said . 20...

Full article: http://www.greencarreports.com/news/1109582_soon-electric...

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