26 Dec '16, 3pm

News: This Boston dealer is excited about the electric-car future

Stephen Edelstein Dec 14, 2016 2016 BMW i3 Enlarge Photo A major challenge for electric-car advocates is finding enthusiastic dealers who are willing to put in the effort to explain and promote them. Given the need to educate different staff on a new type of vehicle, explain the associated incentives, and respond to numerous customer questions, electric cars require dealers to invest more time than their internal-combustion counterparts. Time is money, and many dealers simply aren't interested in undertaking this more involved process when they can push conventional cars already in stock. DON'T MISS: How can automakers sell more electric cars? Sierra Club report has suggestions Nor is the ongoing war in several states between franchised dealers and Tesla Motors over the carmaker's direct-sales model helping matters. Nonetheless, the owner of one of the largest dealer netwo...

Full article: http://www.greencarreports.com/news/1107782_this-boston-d...

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