31 Mar '16, 1pm

Electric Car Pledge: is carbon the right reason to get buyers to switch?

Early adopters: who want to be the very first to have the latest, greatest, coolest tech, which for cars 10 years ago was a hybrid, but is now an electric; Greens: buyers who view reducing overall global carbon emissions and their personal carbon footprint as important; Energy-security hawks: who want to cut the influence of oil-exporting countries, and reduce the massive cost of sustaining the oil supply (military vets are big here); and The cheap: buyers who build spreadsheets of lifetime ownership costs and conclude that even a pricier electric car saves them money in the long run.

Full article: http://www.greencarreports.com/news/1103163_electric-car-...

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