26 Dec '12, 10am

Making a Case for Better Business Results? Be a Better Corporate Citizen

Making a Case for Better Business Results? Be a Better Corporate Citizen

Center for Corporate Citizenship recently released its annual report on the state of corporate citizenship. For corporate social responsibility (CSR) practitioners and advocates, the survey’s findings are most encouraging for making what can sometimes be a difficult business case to make. The report, which surveyed almost 750 executives from medium- and large-sized companies, suggests that a firm’s focus on environmental, social and corporate governance issues can lead to increased financial performance. Going further than “looking good” or have employees “feeling good,” a robust CSR initiative can help increase a company’s market share in the long run and help an organization manage risk.

Full article: http://www.triplepundit.com/2012/12/better-business-resul...

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