30 Jun '11, 1pm

Google: Energy Innovation Worth Billions to US Economy

Clean energy innovation, coupled with policy incentives, could generate billions of dollars in economic benefit in the US, says a report by Google's philanphropic arm, Google.org. But, just as importantly - as has been concluded by legions of similar reports - the US must act quickly to realize these economic benefits. Google.org did the research as part of its missioin to use the power of information and technology to improve the world. It starts by saying, "Our need for energy must be balanced against the often competing interests of the economy, environment, and national security. Clean, sustainable, safe, and secure sources of energy are needed to avoid long-term harm from geopolitical risks and global climate change. Unless fully cost-competitive with fossil fuels, the adoption of clean technologies will either be limited or driven by policy. Innovation in clean energ...

Full article: http://www.sustainablebusiness.com/index.cfm/go/news.disp...

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