29 Jun '11, 11am

What's Behind the Big Sustainability Push at Unilever

What's Behind the Big Sustainability Push at Unilever

Last fall, Unilever announced the impressive goals of its Sustainable Living Plan : cutting environmental impacts in half by 2020 , sourcing 100 percent of agricultural materials sustainably, and helping more than one billion people improve their health and well-being. These would be ambitious goals for any company, but particularly for one of Unilever's scale (over 100 brands, sales in 170 countries, and annual revenues over €44 billion [US$63 billion]). The company has made clear that they intend to decouple financial growth from environmental impact, and have ambitious plans for increasing sales as well. Their definition of environmental impact includes the full lifecycle of products, including effects from consumer use, which accounts for 68 percent of total greenhouse gas emissions, and the production of raw materials, which accounts for another 26 percent. After a re...

Full article: http://www.greenbiz.com/blog/2011/06/29/whats-behind-big-...

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