28 Jun '11, 9am

Major Solar Installation Unveiled to Thousands of Fans at NASCAR Race

Major Solar Installation Unveiled to Thousands of Fans at NASCAR Race

By leveraging the impressive marking reach, demographics, and good will, of American motorsports, this Infineon/Panasonic initiative has the potential to educate and inspire Americans, about the true potential of sustainability, in a big way. it will do this, by turning, upside-down, what most see as an oxymoronic contrast: auto racing and sustainability. The potential is all too real: on race day tens of thousands of NASCAR fans, braving early-morning, bumper-to-bumper, traffic “descended ” on foggy Sonoma Valley, California, to view the action, in person. They came from all over the country, many from as far away as the East Coast, and covered the rolling hills, forming what looked like the encampment of an invading (but extremely good-natured), army.

Full article: http://www.triplepundit.com/2011/06/major-solar-installat...

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