24 Jun '11, 7pm

Will Intel Sell Energy Efficiency Software?: How does a hardware company make money off of software? Traditi...

How does a hardware company make money off of software? Traditionally, Intel solved this dilemma by simply giving away the software as a way to make its chips and motherboards more appealing than the goods from AMD or IBM. That model, however, has begun to change at the company. Last year, Intel bought McAfee, which formally put Intel into the software-for-money business. These changes in turn pave the way for the commercialization of the Personal Office Energy Manager (POEM), a software layer for monitoring and perhaps one day controlling the electricity consumed by computers, servers, printers and other devices plugged into a socket. Approximately 30 percent to 60 percent of the power in a commercial building gets consumed by plug loads, but most building management systems only track the HVAC system. The company is currently mulling different ways to get POEM to market,...

Full article: http://www.greentechmedia.com/articles/read/will-intel-se...

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