19 Mar '17, 2am

MUST READ for #CSR professionals... Opinion: Why Companies Should Skip Annual Volunteer Projects

MUST READ for #CSR professionals... Opinion: Why Companies Should Skip Annual Volunteer Projects

Planting trees is great, but what about applying your employees’ skills to nonprofits in your area? Helping a community organization manage their budget or scale their reach will have far more impact than a fresh coat of paint. By Toni Irving, Ph.D. Every year, thousands of employees at companies across the country admirably set aside a day or even a week for community service projects – planting trees, painting murals, distributing food, the list goes on. There is no doubt that employee volunteer programs boost community engagement, morale and loyalty within companies. However, how many of these companies ask community organizations what they really need? In one instance, a young woman who coordinated volunteers at a local food bank admitted that her staff put in significant effort to find projects. While the flowers volunteers planted and the fresh coats of paint they ap...

Full article: http://www.triplepundit.com/2017/03/forgo-annual-days-ser...

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