24 Jun '11, 12pm

The 5 Ways Your Company Can Lead the Sustainability Revolution

The 5 Ways Your Company Can Lead the Sustainability Revolution

Focus on your core. Make sure your sustainability strategy aligns with your core business strategy and your guiding mission. Don't treat it as an add-on that exists outside of your day-to-day business. Lead from the top. Sustainability strategies with buy-in from the top see more success than initiatives that germinate and remain at more modest levels of management. Get your CEO to see the business, brand, and strategic value of an ambitious sustainability agenda. Engage the rest of us. When the CEO makes something a mandate, as employees, we all pay attention. But when invited to participate in an innovative strategy that means something at the individual level, we take on a new level of ownership. As Gillies said, "Keep it real, relevant, and now." Be big and bold -- and tell the world. Set audacious sustainability goals and make them public. Don't be afraid to aim high ...

Full article: http://www.greenbiz.com/blog/2011/06/24/5-ways-your-compa...

Tweets

5 Powerful Ways Your Company Can Lead the #Sustainability Revolution @melanie_janin #csr

5 Powerful Ways Your Company Can Lead the #Sust...

bsr.org 23 Jun '11, 2am

Earlier today, I was invigorated and inspired by the words of Richard Gillies, Director of Plan A at Marks and Spencer. Sp...

Can Gucci Sell Sustainability?

Can Gucci Sell Sustainability?

triplepundit.com 24 Jun '11, 9am

Could Polet be receptive? A global nomad who lived most of his world abroad, Polet honed his experience at Unilever for ye...

L'Oreal Has Big Sustainability Goals

triplepundit.com 24 Jun '11, 9am

L’Oréal released its 2010 Sustainable Development Report on June 10, which it published as an integrated website. The cosm...

5 Ways To Age Gracefully and Healthfully

5 Ways To Age Gracefully and Healthfully

planetgreen.discovery.com 25 Jun '11, 6am

Most of us say we would like to age gracefully . But the concept seems pretty much out of our hands or in the hands of a p...

5 Ways Responsible Companies Can Avoid the 90-Day Mentality

5 Ways Responsible Companies Can Avoid the 90-D...

greenbiz.com 20 Jun '11, 12pm

I previously lived in a small town in Wyoming where winter temperatures often reached 20 degrees below zero. Many resident...

Company Focus: Prudential Locations Embraces Solar Power in

Company Focus: Prudential Locations Embraces So...

energyrefuge.com 25 Jun '11, 12pm

Company Focus: Prudential Locations Embraces Solar Power in Pursuit of Sustainability by apasolini on June 25, 2011 Photo:...

Top 5 Coolest Ways Companies are Integrating Renewable Energy into the Grid

Top 5 Coolest Ways Companies are Integrating Re...

renewableenergyworld.com 22 Jun '11, 6pm

The International Energy Agency wanted to know, so it modeled a variety of high-penetration scenarios in eight geographic ...

5 Reasons Why the Safe Cosmetics Act Makes Sense for Small Business

5 Reasons Why the Safe Cosmetics Act Makes Sens...

greenbiz.com 24 Jun '11, 12pm

Most people assume the government, in this case the Food and Drug Administration, regulates cosmetics the same way it does...

Five Ways To Tell If Your Company?s CEO Earns His/Her Pay #startup #entrepreneur

Five Ways To Tell If Your Company?s CEO Earns H...

youngupstarts.com 22 Jun '11, 3am

Five Ways To Tell If Your Company’s CEO Earns His/Her Pay Posted by Contributor on 6/22/11 • Categorized as Professionalis...

What can Design do for Business Innovation?

designsojourn.com 26 Jun '11, 3pm

We value your comments as they provide different perspectives that we can learn from and/or improve our products as we see...

Competition encouraging more positive images of #sustainability via @triplepundit

Competition encouraging more positive images of...

triplepundit.com 23 Jun '11, 10am

This post is part of a series on Stakeholder Engagement sponsored by Jurat Software . Close your eyes for a minute and try...

5 Ways to Add Years to Your Life:

5 Ways to Add Years to Your Life:

care2.com 25 Jun '11, 10pm

By Allison Granell, Men’s Health 1. Next Time You’re Asked “Soup or Salad?” Order the Salad +2 years Italian researchers f...

The Green Revolution: Working for People, Not Publicity by @GreenForAll

The Green Revolution: Working for People, Not P...

treehugger.com 21 Jun '11, 5pm

That's why, in this unique moment, the green economy is a ray of hope; it's providing new jobs at a time when the rest of ...

How M&S Found Sustainability & Profits in a Carbon-Neutral Bra

How M&S Found Sustainability & Profits in a Car...

greenbiz.com 23 Jun '11, 12am

No company approaches sustainability more comprehensively — or more creatively — than the British retailer Marks & Spencer...