14 Nov '12, 8pm

Americans (Still) Have No Idea What Drives Energy Use: Americans, thousands of which are still suffering in th...

Americans (Still) Have No Idea What Drives Energy Use: Americans, thousands of which are still suffering in th...

Americans, thousands of which are still suffering in the dark two weeks after Hurricane Sandy, are painfully aware of how much they rely on electricity – once it goes out. But for the rest of the year, Americans are still painfully unaware of what drives their home energy bills or what it takes to cut it, according to the eighth annual Energy Pulse survey by Shelton Group , a marketing firm that focuses on the energy efficiency space. Home energy continues to rise, mostly due to more gadgets and bigger homes, even though appliance efficiencies have improved significantly in recent years. Eighty percent of Americans think they’re using less energy or the same than they used to . Up until 2009, that was pretty much true. More efficient appliances offset increasing number of gadgets, and newer homes also use less energy. But increasingly hot summers have pushed up energy use ...

Full article: http://www.greentechmedia.com/articles/read/americans-sti...

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earth911.com 14 Nov '12, 1pm

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