16 Jun '11, 11am

Creating Big Impact Through Community Engagement - THAT's what GapAdventures does! #sb11 #Gadv

Creating Big Impact Through Community Engagement - THAT's what GapAdventures does! #sb11 #Gadv

Creating opportunities for local economies to grow creates broader impacts. There is a growing public expectation that companies should give back to their communities in an authentic, meaningful way. Companies are taking notice and creating programs to address these demands. The positive return for adopting a robust corporate responsibility program is resounding,as evidenced by the reception for Panera Bread’s Community Café program , (whose founder Ronald Shaich received a standing ovation for his presentation at Sustainable Brands ’11 ). These programs attract and retain talent, create partnerships with non-profits and provide avenues for aligning the mission and values of the company with the community. “More corporations are already making CSR strategies part of their overall business and core competencies. They can actually maximize the return on their investments and...

Full article: http://www.triplepundit.com/2011/06/community-engagement/

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