01 Oct '12, 2pm

Why business needs more activism #GrnBz via @GreenBiz

Why business needs more activism #GrnBz via @GreenBiz

Two decades ago, business and NGOs sat poles apart, wary of each other’s intent and aims. Twenty years on — and with the realization of the need for collective action on environmental and social issues that play out across geographical, political, market and ecosystem boundaries — we see a shifting landscape. But has this move towards a focus on partnerships and collaboration overshadowed the critical tool of activism that is so important for helping companies move in the direction that is needed? SustainAbility has for many years observed and researched the relationships between NGOs, business and markets. We have seen the rapid transition from an era when suspicion between civil society and business ran deep to the current reality, where much hope and expectation rests on the private sector working closely with traditional activists and governments to co-create solutions...

Full article: http://www.greenbiz.com/blog/2012/10/01/why-business-need...

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