30 Aug '12, 9am

How Companies Can Move Beyond Philanthropy in Developing Countries

How Companies Can Move Beyond Philanthropy in Developing Countries

in India is a compelling study of how community work and local engagement not only build trust but are also smart business. Water.org has long strived to move beyond the digging and building of community wells that had become the standard practice of international aid organizations working on water scarcity. Instead, co-founder Gary White and the staff of have focused on market-driven solutions that provide both clean water and economic opportunities. Water.org’s approach is to provide microloans that allow citizens to pay for access to municipal water supplies, rainwater harvesting systems and toilets . A new community well is a positive step for an underserved community, but it still requires tedious labor to haul water from the pump to one’s home–and the failure rate of these wells ranges anywhere from 40 to 60 percent. Water.org’s approach, according to White, complete...

Full article: http://www.triplepundit.com/2012/08/philanthropy-in-devel...

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