06 Aug '12, 2pm

8 attributes that position your company as a green leader

8 attributes that position your company as a green leader

One of the earliest events, occurring the day after the opening ceremonies, was the men’s cycling road race – a 250 km route that finished through the streets of London. An avid cyclist myself (I am proud to say that I have completed three 100-mile races), I was happy to tune in to catch the end of the race. As I watched two competitors pull away from the main pack (otherwise known as the peloton ) -- and sprint toward the finish, I thought about what it takes to win a race like that and what parallels can be drawn for those of us in the sustainability field. It starts with vision and strategy . The best riders in the world see themselves winning big races, and they know they can do it. For each race they develop a strategy – when to push hard, when to conserve; how to leverage their strengths and compensate for their weaknesses; how to work with their competitors and how ...

Full article: http://www.greenbiz.com/blog/2012/08/06/eight-attributes-...

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