30 Apr '11, 1am

Want to save the planet? Al Gore has an app for that

Want to save the planet? Al Gore has an app for that

was both a book and a movie. I learned in that experience that the two platforms reinforced one another. As we were finishing production of the book version of Our Choice , the app universe was exploding. We asked ourselves, could this become an app? We then set about the task of reimagining the book on the iPad/iPhone/iPod touch platform. The main motivation was to exploit the nearly magical properties of this new form of publishing, the app, to give people a chance to interact with the content and explore it at their own pace and according to their own desires.

Full article: http://www.grist.org/climate-change/2011-04-29-want-to-sa...

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