25 Apr '11, 12pm

Can 'Green' Still Lead to 'Gold'?

Can 'Green' Still Lead to 'Gold'?

Dan Esty, who along with Andrew Winston wrote the 2006 book "Green to Gold," a highly regarded treatise on corporate environmental strategy, has just published a sequel. This time, he’s partnered with P.J. Simmons to write "The Green to Gold Business Playbook: How to Implement Sustainability Practices for Bottom-Line Results in Every Business Function ." I caught up with Esty, who now heads the Connecticut Department of Energy and Environmental Protection, and Simmons, who directs the Corporate Eco Forum, to talk about their new book and the state of the art of business and the environment. Joel Makower: It’s been five years since "Green to Gold" came out. Why another book? P.J. Simmons: When Dan approached me to work with him on this project, the idea was to respond to the need that we heard from so many companies, of how do you drive this throughout the heart of the busi...

Full article: http://www.greenbiz.com/blog/2011/04/20/green-to-gold-QandA

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