19 Jul '12, 4pm

Launching a workplace giving program? 6 questions to ask

Launching a workplace giving program? 6 questions to ask

[Editor's note: This is the fifth in a series of six blog posts from EarthShare about corporate giving. Read last month's piece about the evolving roles of corporate social responsibility and corporate philanthropy .] As the market for corporate philanthropy grows ever more crowded, companies are looking to get more value from their giving. And that's a good thing. Today, companies are aligning their CSR and community development efforts with their business strategies and working to engage the workforce with their goals in meaningful ways. As a result, though, the search for the right tools, the right partners and the right measurement parameters keeps getting more challenging. At EarthShare , we've seen evidence of this during our Green Team forums , which act as networking and support groups for employees from different companies to share challenges and solutions. Partic...

Full article: http://www.greenbiz.com/blog/2012/07/19/launching-workpla...

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