22 Apr '11, 7pm

How Companies Can Pay $175 a Year to Boost Green Consumer Confidence via @earthindustry

How Companies Can Pay $175 a Year to Boost Green Consumer Confidence via @earthindustry

The document is intended to help inform anyone who is attempting to evaluate “what is a credible eco-label”. The document should be helpful for entities involved in making, interpreting, using, or substantiating environmental claims on products. These entities include, for example, product manufacturers, retailers, consumers, institutional and commercial buyers, developers of environmental product standards, eco-label issuers, certifiers, dispute resolution entity, federal government, accreditation bodies, other interested stakeholders, and an authoritative or coordinating entitity. We expect that the information below would also be used in conjunction with the FTC’s Guidelines for Environmental Marketing Claims

Full article: http://earthandindustry.com/2011/04/how-companies-can-pay...

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