25 Jun '12, 1pm

Cereal advertised to children still junk food

Cereal advertised to children still junk food

YES, FOR BREAKFAST: Miso soup is a traditional Japanese breakfast food. (Photo: Calgary Reviews/Flickr) Is your child eating one spoonful of sugar for every three bites? Well, if he is eating some of the leading brands of cereal, he is! The Yale Rudd Center for Food Policy & Obesity released information about the cereal market, sharing that there have been few improvements in the last few years. Cereal makers improved the “nutritional quality” of most cereals marketed to children and reduced advertising of some products to children. However, the negatives include these tidbits: seven sugary cereals had even more ads on TV targeted at children in the last few years cereal makers created websites promoting certain sugary cereals and advertised sweet cereals on websites for children Kellogg even introduced the first food company game for mobile phones and tablets targeted to ...

Full article: http://www.mnn.com/food/healthy-eating/blogs/cereal-adver...

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