13 Apr '11, 11pm

Strange Bedfellows: Partnerships to Green the Healthcare Supply Chain

Strange Bedfellows: Partnerships to Green the Healthcare Supply Chain

The Stryker Corporation was the title sponsor of last week CleanMed 2011 conference. In Phoenix, I had the opportunity to sit down Marci Kaminsky, Stryker’s Vice President of Communications and Public Affairs, and Lars Thording, Senior Director of Marketing for Ascent Healthcare Solutions. Ascent is a reprocessing company, purchased by Stryker, in 2009, as a strategic effort to keep market share, recognizing that, per Ms. Kaminsky, “This is the future. Be part of the game or suffer the consequence.” Ms. Kaminsky and Mr. Thording spoke candidly about the fact that there is still a lot of work to be done in terms of the impact generated by the medical equipment industry, and that their partnership is a smart, strategic business move. However, Stryker has long identified themselves as “Caring for the Caregiver,” and is working hard toward extending that legacy to include acti...

Full article: http://www.triplepundit.com/2011/04/healthcare-supply-cha...

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